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JetBlue has launched two new updates to the TrueBlue loyalty program.
First is TrueBlue Subscriptions, introducing “Points on Repeat,” a simple way to earn points while unlocking valuable travel benefits, flight accelerators and redemption rebates that help members earn more points. Subscribers can choose from three tiers — Points Traveler, Points Adventurer and Points Trailblazer — based on their travel habits, with options to pay monthly or annually:
| Points Traveler | Points Adventurer | Points Trailblazer | |
| Points Per Month | 1,000 | 2,000 | 2,500 |
| Redemption Rebate | – | – | 10% |
| Flight Accelerator | – | 2 points per $1 | 3 points per $1 |
| Monthly Subscription Price | $13 | $32.50 | $67.75 |
| Annual Subscription Price | $144 | $360 | $750 |
TrueBlue point redemptions for travel extras:
JetBlue is making it easier for customers to use their TrueBlue points to pay for the travel extras that matter most, including:
- Seat assignments, including EvenMore®, Core Preferred and Extra Legroom upgrades
- First and second checked bags
- Pet travel fees
- Priority security access at select airports
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